Heather Linton Kelly

Heather Linton Kelly has a diverse work experience spanning various industries and roles. Their most recent position is Director of Research & Sustainability at the Adventure Travel Trade Association since June 2022. Prior to that, they served as Senior Manager of Research at the same company from December 2019 to June 2022. In this position, they collaborated with the Thought Leadership and Education team to identify relevant topics and developed research concepts. Heather also cultivated technical research partners and delivered projects.

Before their tenure at the Adventure Travel Trade Association, Heather worked at Hotel Link as a Project Manager from May 2012 to December 2018. Heather headed the South Pacific Tourism Organization's effort to build websites and also performed tasks like writing and editing corporate material.

Other notable experiences on their resume include working as an Instructor of Marketing at Ithaca College from January 2010 to August 2014, an Adjunct Instructor of Marketing at Wells College from August 2011 to December 2012, and a Web Consultant at Palm Beach County CVB from June 2010 to June 2011. Heather also had a role as a Communications Manager at Performance Systems Development (PSD) from March 2009 to November 2010, where they handled sales, logistics, and marketing tasks.

Additionally, they have served as a Marketing Manager at Aruba Tourism Authority from October 2005 to January 2009, a Webmaster/Designer at Healthy Families/Prevent Child Abuse NY from February 2004 to December 2005, a Sales & Marketing Assistant at Holiday Inn Ithaca Downtown from August 2003 to June 2004, and a Corporate Communications Intern at The CBORD Group, Inc. from January 2003 to August 2003.

Heather Linton Kelly holds a Master of Science (MS) degree in Services Marketing from Cornell University, which they obtained from The Hotel School. Heather also has an MBA degree in Marketing from Suffolk University - Sawyer Business School. In addition, Heather earned a Bachelor of Science (B.S.) degree in Organizational Communication, Learning, and Design from Ithaca College. Furthermore, they have obtained the Certified Hospitality Marketing Executive (CHME) certification from HSMAI in December 2009.