Astou Mohamed

Astou MOHAMED is an experienced product manager with a strong background in leading digital strategy and product development in e-commerce and B2B/B2C sectors. Currently at ADVEO, responsibilities include structuring product vision and enhancing roadmap prioritization while implementing continuous improvement strategies based on customer feedback and data analysis. Previous roles include product management at Place des Tendances - Groupe Printemps, where Astou contributed to omnichannel governance and payment platform enhancements, and product ownership at Kidiliz Group, which involved optimizing e-commerce experiences across multiple brands. Educational qualifications include a Master’s degree in Digital Strategies from Digital Campus and a Bachelor’s degree in Commercial Development from Ascencia Business School.