Mi Hui Pak

Mi hui Pak has a diverse background in the field of advertising research, with experience ranging from being a Graduate Intern/Part-time Librarian to eventually becoming the VP, Content at the Advertising Research Foundation. Throughout their career, Mi hui has demonstrated their expertise in managing research content, overseeing knowledge centers, and collaborating with various teams within organizations like Ogilvy & Mather and Lehman Brothers. Mi hui is known for their leadership in organizing and cataloging libraries, meeting sales targets, and establishing policies for knowledge management processes. Currently, Mi hui excels in their role as the VP, Content at ARF, where Mi hui oversees research content strategy and leads the tagging process to ensure the accuracy and relevance of metadata for various platforms.