Advertising Research Foundation (ARF)
Sara Serpe has worked at Advertising Research Foundation (ARF) since September 2011, starting as an Events Associate and working their way up to Director of Events. Sara has been responsible for overseeing various events and initiatives, including the annual conference. Sara also previously worked at Actors' Equity Association in different roles and gained experience in supporting members and managing office tasks. Sara graduated from Marist College in 2009 with a B.A. in Communication.
Advertising Research Foundation (ARF)
Advertising Research Foundation creates research for advertisers through events, education, and networking. The Advertising Research Foundation (ARF) is the only organization that creates and curates objective, original research through education, events, and networking for advertising practitioners.