Greg Grimmer is an accomplished executive with extensive experience in the advertising and media sectors. Currently serving as CEO of the UK Group at Adwanted Group since March 2021, Grimmer is also CEO of Mediatel Limited, responsible for the strategic direction and integration of the business within the UK advertising landscape. Previously, Grimmer held key leadership roles including Global COO at Fetch, where the business was successfully built and sold, and interim Commercial Director at VEVO, contributing to the company's positioning in the native advertising landscape. As a co-founder of Hurrell, Moseley, Dawson, and Grimmer, Grimmer established a modern advertising agency, and as CEO of ZED, led the agency to significant growth. Grimmer's career also includes notable positions at ZenithOptimedia UK Limited, Optimedia, and CIA Medianetwork, demonstrating a strong track record in driving revenue, profitability, and innovation in the industry. Grimmer holds a BA (Hons) in Accounting and Finance from Ealing College (University of West London).
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