Janette Hoefer

Janette Hoefer is an accomplished communications consultant and PR manager with over 10 years of experience in public relations and communications strategy. Currently serving as a PR and communications strategy consultant at Hoefer Communications since August 2021, Janette specializes in B2B communications, content marketing, and personal branding. Additionally, Janette founded the Public Relations Academy in September 2024, focusing on coaching efficient PR practices for DIY clients. Janette also provides external PR consultancy services to various organizations, including Samsung Ads and Curious Company®, while holding multiple strategic communication roles across several firms. Janette holds a Master of Arts in Journalism and Communication Studies and a Bachelor of Arts in Sociology with a minor in Psychology from the University of Hamburg.