Bernardo Hoffmann has held several roles in the business and marketing sectors since 1988. From 1988 to 1992, they were the Product Manager at Refinerias de Maiz (CPC International) and the Senior Brand Manager at Massalin Particulares S.A. From 1992 to 2001, they were the Senior Brand Manager at Philip Morris International, where they were responsible for coordinating, implementing, and monitoring the launch of new brands and versions of cigarettes in Chile, Paraguay, and Uruguay. From 2003 to 2007, they were the Manager of Marketing at Wines of Argentina, where they were responsible for creating the brand identity and developing and implementing the strategic plan in the US, UK, and Brazil. From 2007 to 2012, they were the Commercial Manager at Telinken. Finally, from 2014 to the present, they have been the Sales Director and Country Manager at Aerodoc, a private company based in Miami, Florida that provides global logistics services for more than 15 years.
Bernardo Hoffmann received their degree in Ingeniero Industrial from Pontificia Universidad Católica Argentina 'Santa María de los Buenos Aires' in 1986. Bernardo has also attended the University of Virginia Darden School of Business, but has not completed any additional certifications.
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