Lina Roumelioti

Lina Roumelioti is an experienced marketing professional currently serving as the Senior CRM Lead for Aesop since October 2020, where Lina oversees the Global CRM team and is responsible for the strategy, roadmap, and execution of retention activations and customer communications across various regions. Prior to this role, Lina held positions at Warner Music Group as Global CRM Manager, focused on audience growth through multichannel analysis, and at MATCHESFASHION.COM as Senior CRM Executive, driving customer acquisition and retention through engagement campaigns. Lina's earlier experience includes roles at Mary Katrantzou, Praktiker, and a strong educational background with a Master of Science in Luxury Management from the International University of Monaco and a Bachelor of Science in Economics from the National and Kapodistrian University of Athens.