Affinitiv
Jarrad Sullivan has extensive experience in client success and sales management within the automotive industry, currently serving as the Director of Client Success at Affinitiv Inc since September 2017. In this role, Jarrad manages the Subaru OEM Marketing Software solution, overseeing 30 Subaru stores in the Chicagoland area and driving account growth from $48 million to $55 million in 2021. Previous positions include Sales Manager at Crown Group, General Manager at Mastro of Tampa, and General Sales Manager at Bert Smith Group, where Jarrad developed teams, enhanced profitability, and resolved operational challenges. Jarrad's career began in the US Navy as a Gas Turbine Technician, serving honorably for four years.
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Affinitiv
Affinitiv is a leading marketing technology company exclusively serving automotive manufacturers (OEMs), dealership groups, and individual dealers. Affinitiv enables its customers to produce, manage, measure, and optimize multi-channel communications to drive brand loyalty and increase revenue across the dealership. Affinitiv’s digital and analyticcapabilities offer an end-to-end solution that supports a consistent experience across the entire consumer lifecycle.