Affinitiv
Joseph LaDuke is a seasoned financial executive with extensive experience in finance and accounting. Currently serving as Chief Financial Officer and Corporate Controller at Affinitiv Inc, Joseph manages the daily financial operations of a $120 million business, overseeing activities such as financial statement preparation, cash flow management, and tax compliance. Previous positions include Corporate Controller North America at Enablon, Controller at Brandmuscle, and roles at BrookWeiner LLC and KPMG, where initial auditing and tax experience was gained. Joseph holds a Master’s Degree in Accounting and Finance from the University of Wisconsin-Madison.
Affinitiv
Affinitiv is a leading marketing technology company exclusively serving automotive manufacturers (OEMs), dealership groups, and individual dealers. Affinitiv enables its customers to produce, manage, measure, and optimize multi-channel communications to drive brand loyalty and increase revenue across the dealership. Affinitiv’s digital and analyticcapabilities offer an end-to-end solution that supports a consistent experience across the entire consumer lifecycle.