Mike Smelas is a seasoned marketing professional with extensive experience in developing and executing B2C and B2B marketing strategies. Currently serving as a Senior Marketing Account Manager at Affinitiv since June 2018, Mike leads a team focused on lead generation campaigns while collaborating with various stakeholders to enhance client experiences. Prior roles include Marketing Account Manager at Affinitiv, Marketing Campaign Manager at Aetna, and Marketing Communications and Public Relations Manager at Insurance Office of America. Mike's career also encompasses positions in production and prepress management, demonstrating a well-rounded expertise in the marketing field. Academic qualifications include a Bachelor of Science in Communications, Advertising from the University of Tennessee, Knoxville, and a Master of Business Administration in Marketing from the University of Phoenix.
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