Alba Ferrer

Alba Ferrer currently serves as the Global Marketing Communications Manager at Affinity Petcare, a position held since February 2023. Prior to this role, Alba was with DESIGUAL from October 2015 to April 2023, where responsibilities included serving as Head of Brand Managers for Marketing Territories and as Brand Marketing Manager for women's categories, significantly impacting the company's revenue. Earlier experience includes a role as Senior Strategic Brand Planner at Young & Rubicam, directing global brand strategies for major clients. Additionally, Alba contributed to academia as an Online Teacher in Digital Strategy and Creativity at Universitat Autònoma de Barcelona. Educational qualifications include a Posgrado in Product Management from EADA Business School and a Licenciatura in Publicidad y Relaciones Públicas from Universitat Abat Oliba CEU.