Xiaojing Cui

Xiaojing Cui is a seasoned professional in user research and customer insights with extensive experience across multiple industries, including technology, healthcare, and retail. Currently serving at Affirm, Inc. since October 2019, Xiaojing has previously held the positions of Customer Insights Manager and Senior Product Researcher at Quantcast, and Senior Insights Associate and Insights Associate at Prophet. Notable skills include survey design, statistical modeling, and qualitative research. Key achievements include developing integrated marketing strategies at Discover Financial Services and facilitating the establishment of a Polish-Chinese Business Park. Xiaojing holds a Master of Science in Integrated Marketing Communication from Northwestern University and a Bachelor's degree in English from Peking University.