Elizabeth Norwood, UXC, serves as the Manager of User Experience at Aflac, where responsibilities include building and nurturing a mature UX practice, developing team members' professional growth, and fostering stakeholder relationships to align UX vision with business outcomes. Notable achievements include leading research initiatives that have significantly improved user experiences and driving sales growth, as well as founding the UX Community of Practice to enhance UX skills across the organization. Prior to Aflac, Elizabeth held various roles at ADP, The Visualab, and Ogden-Ritenour, gaining extensive experience in UX research, digital experiences, and visual design, complemented by a BFA in Graphic Design from The University of Georgia.
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