Isabel Blanch has extensive experience in digital marketing and operations, currently serving as the Effectiveness and Digital Marketing Operations Lead at Aggreko since January 2015. Isabel has effectively designed and executed data-driven multi-channel campaigns, resulting in significant revenue increases and organic traffic growth. Prior roles include Effectiveness and Communications Lead for North America, Marketing Specialist responsible for strategies across Latin America and the Caribbean, and Market Research Analyst focused on identifying new business opportunities. Earlier experience includes planning and supply chain roles at L'Oréal, British American Tobacco, and Empresas Polar, along with internships in logistics and distribution. Isabel holds multiple degrees, including certifications from The Wharton School and MIT, specializing in business analytics and digital marketing analytics.
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