Silvana Mass

Silvana Mass is an experienced marketing professional currently serving as an Omnichannel Audience Manager at Agilent Technologies since February 2021, where consultancy on customer-first experiences and the development of an enterprise-wide customer journey framework are key responsibilities. Previous roles included Digital Marketing Manager at Agilent, focusing on agile marketing strategies and performance optimization, and Analytics Lead at Net Conversion, where management of multi-channel marketing analysis and client deliverables was a primary focus. Silvana's academic credentials include an MBA in Entrepreneurship from Crummer Graduate School of Business at Rollins College and a Bachelor of Arts in Music Performance and International Business from Rollins College.