AIA Malaysia
Alexandra Lee Abraham serves as the Associate Director of Brand & Digital Marketing at AIA Malaysia since March 2021, previously holding the position of Senior Manager in the same department. Prior experience includes working as the Head of Brand Marketing and Communications at Zurich Insurance Company Ltd, where Alexandra led a team in executing branding initiatives and digital activations to enhance brand perception. Additional roles included Executive Manager of External and Digital Communications and Manager of Marketing Communications at GREAT EASTERN, where Alexandra focused on integrated campaigns and event planning to boost brand affinity. Earlier career experience also encompasses positions at EPAPR and Spencer Azizul Advertising, primarily in marketing communications and media planning. Alexandra holds a Bachelor of Arts in Communication & Media Studies from Monash University and completed Canadian Pre-U at Taylor's University.
AIA Malaysia
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AIA Malaysia is part of AIA Group, the largest independent publicly listed pan-Asian life insurance group. Together, AIA Bhd., AIA PUBLIC Takaful Bhd., AIA General Berhad and AIA Pension and Asset Management Sdn. Bhd. have been serving Malaysians for over seven decades. As one of the country’s leading insurance and takaful providers, we offer a wide range of innovative as well as comprehensive conventional and shariah-compliant solutions spanning Life and Health, Family Takaful, Employee Benefits, Motor, Personal Accident, Mortgage, Commercial Insurance and Retirement schemes that meet our customers’ health, wealth and protection needs at every life stage. Through our nationwide service centre network, a well-trained team of more than 2,600 employees, as well as a dedicated and diverse distribution footprint that comprises 20,500 strong Life Planner force, exclusive bank partners, corporate sales team and brokers, we remain committed to partnering our 4.7 million customers throughout their health and wealth journey. AIA Malaysia strives to make a significant and positive impact for our customers and communities, a commitment further reinforced by our Purpose to help millions of people understand and manage their health, wealth and long-term savings and protection needs, ultimately living Healthier, Longer, Better Lives.