Yuslinda Mohd Yusof

Associate Director, Health & Wellness Management at AIA Malaysia

Yuslinda Mohd Yusof is an experienced professional in health, wellness, marketing, and corporate strategy, currently serving as Associate Director at AIA Malaysia since November 2019, where responsibilities include health and wellness management as well as customer strategy and marketing. Previously, Yuslinda held multiple leadership roles at Themed Attractions Resorts & Hotels Sdn Bhd, directing marketing efforts across various attractions and supporting corporate strategy and business development. Earlier experience includes a position as Associate Director at The Nielsen Company, leading market research initiatives, and as a Senior Associate at Ethos & Company, executing diverse projects. Yuslinda began a career in academia as a lecturer at Multimedia University after earning a Ph.D. and M.Phil. in Electrical Engineering from the University of Cambridge, complemented by a B.Sc. from the University of Wisconsin and foundational studies at MARA Preparatory Institute.

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