Sebastian Barbon

Sebastian Barbon serves as the Director Onboard Revenue at AIDA Cruises, overseeing global revenue departments across all vessels, including Spa, Retail, Connectivity, Art Gallery, Photo, and Casino Operations since June 2023. Previously, Barbon held multiple roles at Carnival Corporation and its subsidiaries, including Vice President of Product Development and Director of Newbuildings for Carnival China and Costa Group Asia. Responsibilities involved leading the development of new cruise vessels, ensuring product and customer experience standards, and preparing AIDA Cruises for market entry into the Chinese market. Earlier experience includes a Senior Manager position at Apple, managing store operations and customer satisfaction metrics, and a General Manager role at AIDA Cruises where strategic branding and guest experience were key focuses. Barbon’s educational background includes an MBA from Shanghai Jiao Tong University and certifications in Innovation Management and Event Management.