Winston Neo is the Head of Campaign & Customer Insights at AIG in Singapore, where they leverage deep customer knowledge to drive business strategies centered on customer needs. They have over 15 years of experience in research and insights, including roles at Procter & Gamble, Asia Pacific Breweries, and Kellogg Company. Additionally, Winston previously served as a Research and Insights Manager at American Express and held various consulting and managerial positions, culminating in a profound understanding of customer journey mapping and integrated marketing communications. Winston earned a Master of Business Administration (MBA) from Murdoch University.
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