Smriti Jain

Smriti Jain is an experienced marketing professional with a strong background in digital brand strategies and social media management. Currently serving as the Manager of Social Media International at Air India Limited since November 2024, Smriti previously worked at Vistara - TATA SIA Airlines Ltd. as the Manager for Brand and Marketing (Digital), where major campaigns like "UK08" were executed. Prior experience includes senior roles at Policybazaar.com, where Smriti led social media strategies for India and UAE, and at Yatra Online Pvt Ltd, where marketing and PR strategies were developed. Smriti's career began at Moser Baer India Ltd and included a role at Snapdeal, showcasing expertise in digital marketing, content creation, and strategic partnerships. Smriti holds an MBA in Marketing from ICFAI, Hyderabad, and a BBA from Guru Gobind Singh IP University, Delhi.