Serena Capodicasa

Serena Capodicasa is a skilled professional with extensive experience in sales operations and data analysis. Currently serving as a Sales & Marketing Platform Analyst at Akeron Srl since February 2022, Serena focuses on reporting, data analysis, and sales and marketing enablement. As a beauty blogger since September 2017, Serena shares insights on eco-friendly cosmetics through a personal blog. Previously, Serena worked as a Data Analyst in marketing roles at Farmae and Mediatori Group, where responsibilities included report generation and customer opinion analysis. Earlier experiences encompass roles in marketing analysis at Agos and revenue management internships, as well as statistical research at the Camera di Commercio di Lucca. Serena holds a Master's degree in Marketing and Market Research and a Bachelor's degree in Business Economics from Università di Pisa.