Maya C.

Maya C. currently serves as the Marketing Director at Alaffia, responsible for leading brand strategy and market positioning across multiple portfolios while overseeing brand identity evolution. Previously, Maya worked at Amazon Music as a Senior Producer, Artist Experience, where responsibilities included directing talent logistics and managing artist riders for event execution. Maya also held the role of Brand Strategist and Project Manager at Snap Inc., leading substantial advertising campaigns and presenting insights to senior stakeholders. At BET Networks, Maya was the Lead Brand Producer, focusing on social media content production to enhance engagement. Earlier experience includes roles at Blavity Inc. as Marketing & Operations Manager and Product Marketing Manager, where Maya executed data-driven marketing strategies and managed initiatives to boost brand engagement and conversion rates.