Travis Gelbrich

MD, Guest Experience & Loyalty at Alaska Air Group

Travis Gelbrich is the current MD of Guest Experience & Loyalty at Alaska Air Group. Travis has also worked as a Senior Director at Microsoft and a Financial Analyst at Rayonier.

Travis has over 20 years of experience in customer service and experience transformation. At Microsoft, they led the Customer Service & Support transformation and restructuring project. Travis also defined the new Offerings Management and Marketing process to improve how to bring new service offerings and experiences to market for all Microsoft brands. In addition, they developed the new Experimentation program to expand and expedite customer experience innovation.

Before joining Microsoft, Travis worked as a Financial Analyst at Rayonier. Travis has a bachelor's degree in business administration from the University of Washington.

Travis Gelbrich has a certificate of professional development in marketing from The Wharton School, a certificate in marketing management from the University of Washington, an executive leadership program from The Wharton School, and a high potential leadership program from Harvard Business School. Travis also has a leadership development program from The Center for Creative Leadership and a bachelor's degree in international business and finance from Gonzaga University. Finally, they are certified as a customer experience professional from the Customer Experience Professionals Association.

Travis Gelbrich reports to Constance von Muehlen, EVP & COO. Some of their coworkers include Matt Prainito - VP, Inflight Operations, Celley Buchanan - VP, Airport Operations & Customer Service, and Todd Sproul - VP, System Operations.

Timeline

  • MD, Guest Experience & Loyalty

    January, 2022 - present

  • VP, Inflight

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