Jordi Sendra

Jordi Sendra is an experienced business leader with a strong background in operations and consultancy. Currently serving as CEO and COO at Alea since March 2021, Jordi previously held the position of Managing Director at Fapp Sistemas de Aspiración from July 2016 to March 2021. An early career at Go Fruselva involved significant operational improvements, including a proposal that enhanced warehouse capacity by 80% with substantial investments. As a Senior Business Consultant at Synergic Partners, Jordi supported projects across the pharmaceutical and retail sectors, focusing on marketing and business technology while managing teams and enhancing project efficiency. Jordi's educational credentials include a Master of Business Administration from IESE Business School and an engineering degree from Universitat Politècnica de Catalunya.