Alex Perry
Madeleine Howald is an accomplished professional in the fashion industry with extensive experience at Alex Perry. Since September 2022, Madeleine has held the positions of Marketing and Communications Manager and Wholesale Operations Manager. Previously, from February 2017 to August 2021, Madeleine progressed through roles as Wholesale Coordinator, Wholesale Assistant, and Production Assistant within the same company. Madeleine holds a Bachelor of Design in Fashion and Textiles (Honours) from the University of Technology Sydney, completed in 2016, as well as another Bachelor of Design in Fashion and Textiles from the same institution, earned in 2015.
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Alex Perry
Alex Perry is the modern wardrobe. Razor sharp silhouettes, flawlessly cinched waists, internal corsetry, and impeccably tailored fits that sculpt and mould the body. Alex Perry RTW launched globally in 2013, representing a new generation of event dressing. The sophisticated approach to luxury women’s evening wear remains iconic each season, delivering streamline gowns and mini dresses essential in every woman’s wardrobe. The polished silhouettes of Alex Perry are cut close to the body with slices of transparency giving the subtle illusion of bold and daring contours. The established fabrications used each season have become staples and through these Alex Perry is able to re-invent classic principle styles time and time again. The classic aesthetic defines the female form, while strong structural shoulders highlight shapely profiles and elongate the body. Alex Perry women include Sydney Sweeney, Rosé, Hailey Beiber, Khloe Kardashian, Cara Delevingne, Megan Fox, Kim Kardashian, Emily Ratajkowski, Gigi Hadid, Rihanna, Jennifer Lopez.