Alexa joined the Algorand Foundation as Head of Brand & Content in October 2022, after more than a year at Algorand Inc. as Senior Director of Ecosystem Marketing.
Alexa has more than a decade of experience in cross-functional marketing roles with media brands, agencies, and trade associations. She has brought myriad projects of all scales to life, from VIP dinners and corporate conferences to OOH campaigns ...and even an interactive robot petting zoo! Along the way she has worked with top talent (hello, Cher!) and high-profile leaders, and in collaboration with brand partners such as Samsung, PlayStation, and Tesla.
Prior to joining the #algofam, Alexa served as Director of Event Programming at ICSC; Director of Editorial Programming - Experiential at Condé Nast; and Senior Editorial Events Manager at Fast Company magazine. She started her career at The New Yorker, where she was tasked with helping several of the magazine’s most prolific writers set up their first Twitter accounts.
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