Bridget O'Donnell is a seasoned content strategist with extensive experience in digital media and e-commerce. Currently serving as a Senior Content Strategist at Alibaba Group since August 2020, Bridget guides global UX and creative content teams to enhance consistency and growth through localized messaging across diverse markets. Prior to this role, Bridget was the National Digital Content Manager at Urbanatomy Media, where strategic direction for multimedia content across various platforms was provided. Additionally, Bridget has held positions as Marketing Manager at Ataway, where a multilingual website relaunch was directed, as a Designer at China Daily, and as a Features Design Intern at The New York Times. Bridget holds a B.A. in Political Science and Communication Studies from the University of Michigan.
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