Nicole Holmes

Nicole Holmes is a seasoned professional with extensive experience in sales and marketing, currently serving as the Managing Director at Alita Sales since January 2020. In this role, Nicole leads the sales and marketing team and establishes the strategic direction of the business, contributing to the success of major Australian brands like Natio, Designer Brands, Rocktape, Fudge, and Boody in entering pharmacies nationwide. Prior to Alita Sales, Nicole held the position of Director of Sales & Marketing at Altman Sales from March 2002 to December 2019. Nicole holds a Bachelor's degree in Business with majors in Marketing and Management from the University of Technology Sydney, earned between 1991 and 1995.