Tatiana Lyng Obel

Tatiana Lyng Obel is a seasoned design professional with extensive experience in the healthcare and children's sectors. Currently serving as a Senior Designer and Insights Strategist at ALK, Tatiana focuses on enhancing the allergy care experience for children and their families. Previous roles include Service Design Strategist at Lundbeck, Senior User Experience Designer at Novo Nordisk, and Experience Designer at +PLAY, where an emphasis on children's developmental stages shaped product and process design. Additional experience encompasses positions such as Strategy & Insights Manager at Funday Factory and Creative Director at Cape Copenhagen, where Tatiana integrated scientific understanding into educational programs. Academic credentials include a Master's degree in Design from the Royal Danish Academy and a Master's degree in New Media Art and Design from Universität der Künste Berlin.