The Leadership Team at Alken-Maes is responsible for formulating and executing the company’s strategic vision to drive market share growth and value creation. Comprised of the CEO, Marketing Director/Chief Marketing Officer at Heineken Belgium, and the CFO/Finance Director, this team ensures the alignment of business operations with the company’s traditions, commitments to stakeholders, and overarching goals. They steer the organization towards maintaining its competitive edge in the Belgian beer market while fostering innovation and sustainable practices.