Fay Poholko is an experienced marketing consultant at All Weather Windows since June 2009, where significant contributions include enhancing lead generation through brand development and multi-channel strategic planning. Prior experience includes serving as a brand specialist at Northlands, where Fay led brand development for major events and initiated social media marketing for Edmonton's Capital EX. Additionally, an early role as an assistant brand manager at Sony of Canada Ltd. involved planning and managing substantial marketing budgets for a national retail chain. Fay holds multiple certifications, including a Certified Associate in Project Management and Direct Marketing Certification, along with a robust educational background in business administration and communication.