Justin Cleveland

Senior Director of Materials & Apparel Development at Allbirds

Justin Cleveland is the current Senior Director of Materials & Apparel Development at Allbirds. Prior to this role, Cleveland served as the Director of Apparel Development and Sourcing at Stance Socks from November 2014 to September 2018. In this role, Cleveland was responsible for launching Underwear in November 2015- which saw 200% growth in revenue in its first two years. Cleveland was also responsible for developing the strategy and processes to add new categories within Stance’s single product focus, designing global sourcing and Quality Control strategy for the new apparel programs, and increasing overall category margin of men’s underwear by 18% within the first two years.

Cleveland has experience in overseeing the entire product lifecycle for both men’s and women’s apparel categories, and is fully accountable for on time and on quality performance of each category as well as their gross margins. Cleveland is also a member of Stance Inc Innovation team called “Stance Play” which delivers continuous support and training to all cross functional teams as Stance transitions from sock only business to new apparel categories. Identifying key markets for Stance’s expansion into new categories, negotiating cost, lead time, and terms with factories ensuring mutual benefit for both parties, and accelerated sample and production lead time to execute on calendar each season are all additional experience that Cleveland bring to their current role at Allbirds.

Justin Cleveland completed a Bachelor of Science in Business Administration and Management, General at Pepperdine Graziadio Business School.

They are on a team with Jamie McLellan - VP, Design Futures, Alex Valdman - Head of Creative, and Hana Kajimura - Head of Sustainability. Justin Cleveland reports to Jad Finck, VP, Innovation & Sustainability.

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Timeline

  • Senior Director of Materials & Apparel Development

    July, 2019 - present

  • Director of Materials

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