Siri Betts-Sonstegard

Svp, Experience & Design at Allegheny County Airport Authority

Siri Betts-Sonstegard has an extensive work experience in various design and education roles. Siri is currently serving as the SVP, Experience & Design at Allegheny County Airport Authority since May 2023. Prior to this, they worked as a Service Design Manager at Fjord, Part of Accenture Song from May 2021 to May 2023. Before that, they held the position of Senior Director | Experience Team at Wondros from October 2020 to May 2021.

Siri also has experience in teaching, having served as an Adjunct Instructor at The New School from May 2018 to May 2021. Siri was also an Adjunct Professor at the School of Visual Arts from July 2017 to May 2021, where they instructed a class of MFA candidates and navigated the transition to remote learning.

From October 2018 to October 2020, Siri worked at IBM, where they held multiple roles. As a Design Research & Strategy Lead | Life Sciences Portfolio, they converted learnings into visual communication tools and launched a net-new offering to the life sciences market. Siri also mentored design researchers and grew the design thinking capacity of the organization. Additionally, they served as the Design Team Lead | Watson for Clinical Trial Matching, managing a product design team and facilitating workshops with strategic clinical partners. Siri was also a Design Researcher for the Watson for Clinical Trial Matching, directing design research and evangelizing design thinking practices.

Siri's work experience also includes a role as a Design Research & Service Designer at Memorial Sloan-Kettering Cancer Center from June 2014 to October 2015.

Overall, Siri Betts-Sonstegard has a diverse background in design, teaching, and research roles, with a focus on user experience, service design, and design thinking practices.

Siri Betts-Sonstegard has a diverse educational background. Siri pursued a Master of Fine Arts (MFA) in Transdisciplinary Design from Parsons School of Design - The New School. Siri completed this degree from 2012 to 2014. Prior to that, Siri obtained a Bachelor of Arts (BA) in Ceramic Design from the University of the Arts London, which they pursued from 2003 to 2007.

In addition to their formal education, Siri has also obtained several certifications from IBM. Siri became an Enterprise Design Thinking Co-Creator in February 2020 and an Enterprise Design Thinking Practitioner in May 2017. These certifications demonstrate their expertise and dedication to incorporating design thinking into enterprise settings. Further, they have an additional certification titled "Enterprise Design Thinking - Team Essentials for AI" from IBM, although the specific date of obtaining this certification is not provided in the available information.

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