Evan McWhirter

Director of Consumer Products Marketing at Alliance Entertainment

Evan McWhirter's work experience begins in 2001 at Tower Records as the Dance Music Buyer/Night Manager. In 2005, they move on to Transworld Entertainment in a sales role. Then, in 2008, Evan joins Super D as an Independent Sales Rep, eventually becoming an Internet Retail Account Manager in 2010. In 2013, they transition to Alliance Entertainment, starting as a Product Manager and later being promoted to Sr. Manager Consumer Products Marketing. In this role, they work with the executive team and all sales divisions to develop marketing strategies and build the customer base. Currently, Evan is the Director of Consumer Products Marketing at Alliance Entertainment, responsible for managing a team of marketing and data specialists and working with vendors and retail partners to create continuous growth.

Evan McWhirter began their education at Saddleback College from 1997 to 1999, where they pursued a general education program. Subsequently, they attended ITT Technical Institute from 2001 to 2003, focusing on Electrical Engineering and earning an Associate of Science degree in that field.

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Previous companies

Timeline

  • Director of Consumer Products Marketing

    December, 2022 - present

  • Sr. Manager Consumer Products Marketing

    October, 2018

  • Product Manager

    October, 2013

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