Alliance Pharmaceuticals Limited
Ceri Chard serves as the Head of Marketing for the UK and ROI at Alliance Pharmaceuticals Limited, overseeing a team focused on key promoted brands in the OTC and RX product portfolio. Previous roles at Alliance Pharmaceuticals include Head of Consumer Healthcare and Consumer Marketing Manager, managing a diverse range of OTC products. Additional experience includes positions at Dr. Schär as Healthcare Marketing Manager, where Ceri developed a social media strategy for the Glutafin brand, and Nutricia AMN UK, managing marketing for gluten-free prescription foods. Earlier career steps included roles at Monmouth Pharmaceuticals and education credentials from the University of Sussex and the Chartered Institute of Marketing, complemented by qualifications in digital marketing and medical representatives. Ceri is also a board member at PAGB, the consumer healthcare association.
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Alliance Pharmaceuticals Limited
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We are Alliance Pharma plc, an international healthcare group. Our purpose is to improve the lives of consumers and patients, through making available a range of clinically valuable healthcare products. Headquartered in the UK, we employ more than 250 people based in locations across Europe, North America, and the Asia Pacific region. Our core focus is on the marketing of Consumer Healthcare brands. We also have a smaller Prescription Medicines business, which operates alongside this. In total, we hold marketing rights to around 80 brands, with our revenues being generated from a mix of direct, distributor and e-commerce sales. With annual revenues in excess of £160m, good margins and strong cash generation, we’re financially successful and have a strong appetite for growth. Outsourcing all of our manufacturing and logistics activities allows us to remain asset-light and to focus on leveraging the operating platform we’ve built across EMEA, AMER and APAC, in order to maximise the value and reach of our brands. For more information on Alliance, please visit our website: www.alliancepharmaceuticals.com Adverse Event Reporting Adverse events should be reported. Reporting forms and information can be found at www.mhra.gov.uk/yellowcard. Adverse events should also be reported to Pharmacovigilance at Alliance Pharmaceuticals (tel: 01249 466966, email: pharmacovigilance@alliancepharma.co.uk)