Alliant Credit Union
Likivi Friedman is an experienced marketing analytics professional currently serving as a Marketing Analytics Specialist at Alliant Credit Union since March 2020. Previously, Likivi held the position of Senior Analyst for Business Analytics and Loyalty Insights at Sears Holdings Corporation from November 2017 to February 2020. Early career roles include Supervisor of Marketing Sciences at OMD USA and various positions at Starcom MediaVest Group, including Manager and Senior Analyst. Likivi began a career in research as a Research Analyst at Q Interactive from December 2007 to March 2011. Educational qualifications include a Master of Business Administration (MBA) with a focus on Management Information Systems from DePaul University and a Bachelor of Science (BS) in Finance from the University of Maryland.
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Alliant Credit Union
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With 85 years of history and more than $14 billion in assets, Alliant Credit Union is the largest credit union in Illinois and one of the largest in the nation. Their top-notch online, mobile and phone banking services and emphasis on security make banking easier and safer for our 600,000 members nationwide. Alliant is a not-for-profit financial cooperative, which means all of their members are also owners, and we constantly strive to foster their members’ financial well-being and serve their best interests. They offer award-winning rates, allowing our members to save more and earn more. Alliant also provides members with retirement and investment services, ongoing personal finance education, and free personal financial management, budgeting and debt management tools. Their mission as a digital credit union is to provide members consistently superior financial value while simplifying and enabling how people save, borrow and pay.