Carla Simpson

Carla Simpson is an accomplished marketing professional with extensive experience in e-commerce performance, content marketing, and public relations within the music and digital industries. Currently serving as an E-commerce Performance Marketing Specialist at Allianz Ireland since September 2020, Carla has previously held key roles at Universal Music Ireland as both an Artist & Media Relations Manager and Artist and Media Relations Assistant, where responsibilities included managing PR campaigns, pitching media opportunities, and coordinating artist promotional activities. Additionally, experience as a Press & Promotions Executive at Sony Music Entertainment, as well as digital marketing roles at Diageo and Boom22 Technologies, showcases a robust background in digital marketing strategies, social media management, and content creation. Carla holds a degree in Media Arts from DIT and a diploma in Digital Marketing & Strategy from Dublin Business School.