Introducing your new friend to fulfill all your daily needs - AlloFresh, supermarket at your doorstep! 

Established in early 2022, AlloFresh is a joint venture company between Bukalapak, an all-commerce unicorn company, and Trans Retail Indonesia, a giant retail company under CT Corp Group. AlloFresh focuses on providing fast delivery across Indonesia. We offers a wide range of products to meet the diverse needs of our customers.

Retail

AlloFresh

AlloFresh's headquarters in Jakarta, Indonesia

The Jakarta office focuses on product development, strategic planning, inventory management, and social media engagement.

Jakarta

Eu Gene Hong

Fahmi Sidik

Felix Limanjaya

Zita Moeis

Ashriza Noor Hikmah

Adi Gardiawan Ganrijadi

The Engineering and Development Team at AlloFresh is responsible for creating and maintaining the technological infrastructure that enables fast and reliable delivery of supermarket products across Indonesia. This includes the development and optimization of mobile and web applications, ensuring seamless user experiences, and performing rigorous testing to ensure system reliability and performance. The team leverages a variety of platforms and technologies to support the company's goal of meeting diverse customer needs efficiently.

Engineering and Development Team

The Leadership Team at AlloFresh, comprising the Chief Revenue Officer, Chief Marketing Officer, Chief Financial Officer, and Chief Technology and Product Officer, is responsible for setting the strategic direction, driving revenue growth, overseeing financial health, managing marketing initiatives, and spearheading technological innovation to ensure seamless and fast delivery of diverse products across Indonesia.

Leadership Team

The Marketing and Brand Strategy team at AlloFresh is responsible for developing and executing comprehensive marketing plans to increase brand awareness and drive customer engagement. Led by the Chief Marketing Officer, this team leverages customer relationship management (CRM) strategies, innovative branding initiatives, and targeted campaigns to enhance AlloFresh's market presence and fulfill customer needs efficiently.

Marketing and Brand Strategy

The Product and Data team at AlloFresh drives the development and optimization of our grocery delivery platform. This team leverages data analytics to enhance customer experiences, streamlines payment and growth strategies, and oversees the advancement of new product features to ensure fast, reliable, and diverse service across Indonesia.

AlloFresh

Org chart

Teams

Engineering and Development Team

Leadership Team

Marketing and Brand Strategy

Product and Data

Offices

AlloFresh

Org chart

Teams

Engineering and Development Team

Leadership Team

Marketing and Brand Strategy

Product and Data

Offices

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