Jeff Griffing has over 30 years of experience in the media and advertising industry. Jeff began their career as a Media Planner at Novus Marketing in 1991 before moving on to USA TODAY, where they served as the West Coast / Asia Pacific Sales Director for five years. Following that, they took on the role of Central Division Sales Director at Time Inc Media Network, where they successfully turned around an under-performing territory.
In 2003, Jeff became the President of Transworld Business, leading a team of 130 industry professionals in the action sports media sector. During their time at Transworld Business, they oversaw significant growth and was responsible for all strategic aspects of the $30 million brand.
Jeff then joined Sports Illustrated as President/SVP Sales in 2008, where they focused on evolving the company's strategy and teams to adapt to changing media trends. Jeff later served as the Chief Revenue Officer at Star Tribune Media Company LLC, guiding the company through bankruptcy and transforming it into a thriving independent media company.
In 2014, Jeff became the Executive Vice President at Taylor Corporation, a privately held company with global reach. Jeff acted as a strategic advisor and executive decision-maker, managing a portfolio of businesses.
Most recently, Jeff has been serving as the CEO of AllOver Media since 2017. In this role, they lead the largest alternative Out of Home Media company in the US, providing impactful advertising opportunities to prestigious clients like McDonalds, GMC, and Whole Foods.
Throughout their career, Jeff has demonstrated their ability to drive growth, innovate, and lead teams in the media and advertising industry.
Jeff Griffing attended the University of Wisconsin-La Crosse from 1984 to 1987. No specific degree or field of study was provided.
Current role