Matt McKenzie is the President at Alloy, a digital media company. Prior to their current role, Matt served as the VP of Strategy & Revenue at Intermark Group, a full-service advertising agency, from September 2010 to May 2015. In this role, they were responsible for leading digital strategy for IG's top clients, as well as driving revenue through business development and sales. Matt also managed key accounts worth $1-3 million. During their time at Intermark Group, Matt successfully packaged, launched, and sold a first-to-market automotive social media product to 100's of dealers.
Before their time at Intermark Group, Matt was a Principal Consultant at Agile Consulting from January 2009 to November 2010. In this role, they provided product marketing and management consulting services primarily focused on early-stage internet and web products.
From April 2007 to January 2009, Matt McKenzie served as the VP of Marketing at Brand Asset Digital, LLC (formerly INTENT Mediaworks). During their time in this role, they successfully launched P2PWords, which won the 2008 Product of the Year Award at the CES P2P Summit.
Prior to their role at Brand Asset Digital, Matt McKenzie held positions as a Senior Product Manager at Cypress Communications from January 2007 to April 2007, and as a Product Manager at Enterpulse from May 2006 to December 2006. Matt began their career in product management as a Programmer Analyst at AFFLINK from December 1999 to December
Matt McKenzie holds a Bachelor of Science in Economics from Vanderbilt University.
Some direct reports include Cody Clark - Director, Scott Daniels - Director of User Design, and Kaitlin Connors - Group Account Director.
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