Amanda Clift

Amanda Clift is an accomplished marketing professional with extensive experience in brand management and strategic marketing. Currently serving as Senior Brand Manager at Allwyn UK since April 2024, Amanda previously held multiple senior roles at Homebase from June 2015 to October 2023, including Brand, Insight and Comms Manager, and Head of Content Development and Category Planning. Other notable positions include leadership roles at Dixons Carphone, DSG International plc, and Argos, where Amanda gained expertise in CRM, content, and brand strategy. Amanda began a marketing career in advertising at Euro RSCG Riley after earning a BA hons in English from Nottingham Trent University.