Niall O'Rourke

Niall O'Rourke serves as the Content Lead for Allwyn UK, focusing on engaging content that highlights the impact of the National Lottery on Good Causes and winners' stories. With a rich background in the music industry, Niall previously held the role of Creative Director at Universal Music Group, achieving significant accolades including industry-leading marketing campaigns and producing Grammy-winning artists. Niall's early career included positions at Askonas Holt Ltd and Warner Music Group, showcasing extensive experience in artist management and international marketing. Niall completed a Mini MBA in Marketing with Mark Ritson and holds a Bachelor of Music from the University of Calgary.