Paola Perversi Karlsson

Paola Perversi Karlsson currently serves as the E-commerce Buying and Merchandising Manager at Alpinestars, focusing on the European market. With extensive experience in e-commerce and merchandising, previous roles include E-commerce Category Lead at H&M for the DACH market, and Category Coordinator for Apparel, Merchandising, and Licensing at Yamaha Motor Europe N.V. Paola's background also encompasses significant positions at H&M as Retail Merchandise Manager, E-Commerce Merchandiser, and Project Leader for H&M Beauty. Additional experiences include roles in marketing and sales at DFS Group Limited, BBG Cosmetics, and P&G, complemented by an MBA from the UNC Kenan-Flagler Business School and another MBA from The Chinese University of Hong Kong.