Devora Rogers

Chief Strategy Officer at Alter Agents

Devora Rogers has a diverse work experience spanning over many years. Devora began their career as a Segment Producer at Pie Town Productions and subsequently worked as a Producer/Writer at Pie Town. Devora then joined Deutsche Welle Radio as a Producer and Reporter. After that, they worked at Yahoo! as a Senior Front Page Editor, where they produced and edited news and video content for the Front Page of Yahoo.com.

Devora's career then shifted towards the marketing and research industry. Devora joined IPG Emerging Media Lab as the Director of Product Strategy, where they consulted with global brands and provided insights-based solutions for reaching consumers through non-traditional media channels. Devora later became the Group Director of Global Business Development at Shopper Sciences, a shopper marketing consultancy. In this role, they developed research methodologies and diagnostic tools to align marketing strategies with shopper behavior.

Devora then moved on to Inmar as the Senior Director of Marketing and Insights. Here, they led the company's marketing and analytics units, collaborating with clients such as Google, iHeart Media, and Fortune Brands to develop marketing strategies and behavioral analytics products. Devora also led the launch of various initiatives, including an analytics marketplace and a syndicated data product.

Following their time at Inmar, Devora worked at Promontory Brands, LLC, a martech startup, as an Advisor for Insights and Marketing. Devora led the design and development of the Promontory insights platform, helping marketers manage the marketing technology space and agency resources.

Most recently, Devora served as the Chief Strategy Officer at Alter Agents. In this role, they were responsible for designing and selling research studies to solve brand challenges. Devora achieved significant growth for the firm through a client-centric, consultative approach, leveraging their extensive experience in digital media, shopper marketing, and analytics.

Throughout their career, Devora has demonstrated expertise in research, marketing, and insights, working with a range of clients and driving growth for organizations.

Devora Rogers holds a Bachelor's Degree in American Studies from the University of California, Santa Cruz. In 2014, they pursued Advancing Leadership Acumen at The Wharton School. Additionally, Devora has studied French Language and Literature at Université Toulouse - Jean Jaurès. Devora also holds another Bachelor's degree from the University of California, Santa Cruz, though the specific field of study is not provided.

Links

Previous companies

Deutsche Welle logo
Yahoo! logo

Org chart

Sign up to view 0 direct reports

Get started