Alteris Group
Craig Pitt is a seasoned automotive writer and creative professional with extensive experience in content creation, instructional design, and brand promotion. Currently serving as a Senior Writer at Alteris Group since January 2020, Craig leads creative efforts for major automotive clients, including Ford Motor Company and Stellantis. Previous roles include freelance writing and a tenure as Associate Creative Director at One10 Marketing, focusing on General Motors Accessories. With a career spanning over three decades, Craig has contributed to various high-profile projects, received industry awards, and developed training programs and promotional content across multiple automotive brands. Craig holds a B.A. in Advertising from Michigan State University.
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Alteris Group
Alteris Group is a company of collaborators who partner with our clients to analyze and address their most pressing issues. Our learning, marketing and digital capabilities are deeply integrated, and the resulting cross-pollination brings exclusive insight leading to sound, effective solutions. Our expansive insight helps our clients navigate in a rapidly changing business environment. It also helps us to create and build nontraditional tools to improve operations and increase sales and profits for our clients.