Altra Running, a VF Company
Mikael Hasselrot currently serves as the Key Account Manager for Sweden and Finland at Altra Running since April 2024. In addition, Mikael is the Owner and Founder of Run Raisers, which organizes charitable running events in support of the Barndiabetesfonden under the #Run4Diabetes initiative. Previous positions include roles such as Banchef at Marathongruppen, Key Account Manager at Roswi, and Running Specialist at RUNNER'S STORE I SVERIGE AB. Mikael’s extensive career in account management began at Svenska Spel AB and includes significant roles at major brands like Nike and Converse. Educational qualifications encompass degrees in International Marketing & Economics, business-related coursework, and negotiation skills from various esteemed institutions.
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