Erin Hume

Erin Hume is an experienced marketing professional currently serving as Associate Manager of Paid Media and Associate Manager of Testing & Optimization at Altria since July 2022. Prior roles include Senior Account Strategist at Media Culture from October 2021 to July 2022, Marketing Strategist at Allianz from 2019 to October 2021, and Marketing Manager at Compare.com from 2014 to 2019, where Erin managed campaigns with over $10 million annual spend, effectively doubling customer volume while halving acquisition costs. Erin also developed a successful TV campaign that ranked in the top quartile according to Ace Metrix and created an online arbitrage campaign generating significant annual profits. Earlier experience includes serving as Account Executive & Media Buyer at WFofR Media from 2006 to 2014, managing multimillion-dollar campaigns for various brands. Erin holds a B.A. in Economics and Business from Randolph College.