Olivia Rascoe

Senior Research Analyst

Olivia Rascoe is a skilled marketing and research professional with extensive experience in consumer insights and quantitative research. Currently serving as a Senior Research Analyst at Altria since June 2021, Olivia previously worked at Johnson & Johnson as a Graduate Student Researcher where the focus was on skin care product choice research. Earlier roles include a Marketing Coordinator at Emerald, overseeing email campaigns and website management, and a Barista at Starbucks, known for strong customer service and cash handling. Olivia's experience is complemented by a Master's degree in Marketing Research and a Bachelor's degree in Public Relations, Advertising, and Applied Communication, both from the University of Georgia.

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