Fernanda Ariceta

Fernanda Ariceta is a seasoned professional with extensive experience in management and business development. Currently serving as Managing Partner at Alva Creative House since May 2014 and Co-Founder and Director at Empathy since March 2019, Fernanda also holds the position of Cofounder in Business Development at ReAccion Latam and serves as a Private Sector Consultant for UN Women. With a solid background that includes being a Co-Founder and Board Member at Doctari Latam and a former Commercial Manager at El Observador Uruguay, Fernanda has demonstrated expertise in strategic planning, public relations, and crisis management. An accomplished leader, Fernanda held the presidency of Círculo Uruguayo de la Publicidad and was the Country Director for Burson-Marsteller in Uruguay, where notable accomplishments included establishing the office and managing PR consulting across various industries. Fernanda's academic credentials include multiple degrees from Syracuse University and Universidad ORT Uruguay, highlighting a strong foundation in public administration, international relations, and business.

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Alva Creative House

Somos un equipo de apasionados por la comunicación que trabajan para crear, potenciar y redefinir el valor de las organizaciones para las que trabajamos. Nuestro equipo está formado por profesionales de comunicación, publicidad, diseño, marketing, sociología, innovación e ingeniería ambiental. De Thomas Alva Edison, el mayor inventor de todos los tiempos, tomamos el nombre y una filosofía de esfuerzo, innovación continua y búsqueda de soluciones reales. Desarrollamos vínculos de confianza y respeto con nuestros clientes confiando en construir juntos ideas eficaces y sustentables. Creemos que nuestro trabajo realmente puede hacer la diferencia en un mundo en constante evolución. A través de Reacción (www.reaccion.com.uy) trabajamos en consultorías, campañas y proyectos de sustentabilidad.


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11-50

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